Beauty on the Burg
Introducing "Beauty on the Burg," a premier beauty haven founded by Dana Mendoza in the heart of Fredericksburg, Texas. Dana is a licensed esthetician who offers various services, from facials to Hyaluron Pen treatments, body waxing, and lashes. She requested a new logo to represent her brand identity and encapsulate Fredericksburg's essence. The logo features a distinctive outline of Fredericksburg's iconic buildings while retaining her original business colors and font. This design incorporates the town's charm, positioning "Beauty" atop the town's skyline and "On the Burg" nestled below, seamlessly integrating the meaning of her business name.
The logo is inspired by Fredericksburg's Vereins Kirche, the first structure serving various community functions, symbolizing the communal spirit embodied by Dana's business.
Scope of work
Service: Graphic Design
Primary Logo, Secondary Logo, Icon
Business Cards
Typography
Style Guide
“… I loved, loved, loved the outcome…”
Cardinal Web Services was a dream to work with. From start to finish Mary Lou went above and beyond! She listened to my ideas, asked questions about what I was trying to accomplish, and really made sure that she understood my goals before getting to work, and I loved loved loved the outcome. Mary Lou has an eye for design and ensured everything fit within my brand. I am so grateful for her and look forward to using Mary Lou’s creative mind in the future!”
—Dana Olivia
